Smaller Indiana

Making people and ideas findable

social_paulI've learned plenty of things this year (not that there's anything wrong with it) and one of the most striking is the power of New Media. And not just in some abstract, isn't-this-cool-sense. I started posting random jokes, links, and forecasts on Facebook and Twitter. Now I have a creative outlet that allows me to directly interact with viewers, listeners, non-viewers, non-listeners, weather fans, people who could care less about the weather...on and on. I don't have to blow money on a consultant. I find out right away what people respond to. It's not plastic, and it's not micro-managed. I've found Content is king, and nothing is a one-way broadcast. The conversations meander, sometimes there's no point, often the responses are ten times funnier than what I first wrote... You can't focus group it, predict it, format it, control it. Guess what? It's like LIFE.

I think it's cool that people want me to be a part of their life, and think of me as a friend. I don't do what I do on-line because it's part of a job description. I love talking with people who remember me on Channel 4 or WTPI or WENS or....(the entire resume is available on microfilm) but I want to be a personality who also lives where you are NOW. That's talking with you on the radio, chatting with you on a webcam, tweeting with you, Facebooking with you...if you're there-I'm there. (Do I sound like a stalker?)

This brings me to "Paul Poteet's Gotta Eat." I've been working through plans for several projects in the last few weeks. The business models are all slightly different, but they will all involve multiple "platforms." The most important thing: I hope they involve YOU.

I'm working with Smaller Indiana's own John Karamanski on this series. Here's a preview of "Gotta Eat" that we did for Facebook.

Tags: eat, gotta, paul, poteet's

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Paul Waltz Comment by Paul Waltz on November 19, 2009 at 4:00pm
Hey Paul check out http://cityflavors.com! They have lots of reviews for local restaurants to check out. I've posted a couple reviews on there myself. They're on Twitter too.
Paul Poteet Comment by Paul Poteet on November 19, 2009 at 5:01am
Someone had mentioned Yelp to me before--that's worth checking into. Thanks Michael!
Michael R. Comment by Michael R. on November 19, 2009 at 12:48am
Paul, have you thought about reaching out to the folks on Yelp.com? Seems to be a really active site for foodies.

http://www.yelp.com/indianapolis-in
Paul Poteet Comment by Paul Poteet on November 17, 2009 at 10:00pm
Thanks for the input! Yep, Nicki, the old WENS was 97.1. I was on from 93-97 with Ann Craig & Scott Fisher in the morning. I jumped to ZPL with Julie Patterson around Labor Day 1997.
Mike Magan Comment by Mike Magan on November 16, 2009 at 10:33am
As Ron said Mike Magan's Gotta Eat too, although as my wife would say, I don't gotta eat so much.

This and Don Davis' burger quest are winning idears
Nicki Laycoax Comment by Nicki Laycoax on November 16, 2009 at 10:00am
I forgot about WENS. I think that may be the first place that I heard you. They were 97.1, right?

Ike & Jonesy's, The Rathskeller, and The Omni Severin Bar & Grill. Let me know if you need any help!
Ron Sukenick Comment by Ron Sukenick on November 15, 2009 at 12:36pm
Love the idea Paul.

In fact, Ron Sukenick Gotta eat as well.
Paul Poteet Comment by Paul Poteet on November 14, 2009 at 9:37am
And I STILL do that Mike! I just worked with Bruce and the guys a couple weeks ago on some new spots for Westview Healthplex. When I say "PP's gotta eat," I mean it in all senses of the word!
Mike Jansen Comment by Mike Jansen on November 13, 2009 at 11:42pm
Wow you have come a long way Paul. I remember back in the day when you would come down to Bennett to cut some voice overs. Way to go...
Bill Bean Comment by Bill Bean on November 13, 2009 at 6:00pm
Love 5 Guys. My daughter worked there before leaving for college. Fresh sliced jalepenos = delish. and where else can I get bacon on a hot dog?

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