Smaller Indiana

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Leila Wheeler
  • Female
  • Indianapolis, IN
  • United States
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Duncan Alney and Leila Wheeler are now friends
August 6
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July 24
Leila Wheeler updated their profile photo
July 24
Professional and amateur writers, wordsmiths, and authors. Whether you write for a living, a hobby, or as a sideline, we want you. Participate in discussions, tell war stories, or exchange ideas and opportunities.
July 15
This group is for creative folks seeking to grow their networks and buisnesses through Facebook.
July 15
A group for professionals engaged in social media marketing
July 15
Leila Wheeler added 2 blog posts
July 15
Leila Wheeler updated their profile
July 15
July 10
Leila Wheeler is now a member of Smaller Indiana
July 10

Profile Information

How did you hear about Smaller Indiana?
Friend
What is your greatest strength?
n/a
What are you working on?
copy for a new web site
How big is your business?
small company
What is your Job Title
Middle Manager
What is your Company Website?
http://www.cassisdesign.com
What is your Personal Website?
http://www.creativeemailsolutions.com
What is your alma mater?
Ball State University

Leila Wheeler's Blog

Leila Wheeler

Tips from Cassis - Fragmented Marketing

While it is beneficial to look internally to see how your brand is evolving, it is just as important to analyze how your brand is promoted. Often times when we begin working with a new client we see multiple vendors involved in the marketing component of a business.

Once you begin promoting your brand, it is easy to hire a person to design your logo, another person to design your web site, and still someone else to design an ad that appears in a publication. The challenge you may face when hiri… Continue

Posted on July 15, 2009 at 12:59pm —

Leila Wheeler

Tips from Cassis - Branding Basics

When it comes to maintaining a brand, consistency is key. However, it can become difficult to ensure that that consistency is achieved when multiple marketing pieces are used to communicate with clients.

One way to evaluate where your brand is at is to conduct a brand audit. A brand audit takes an in-depth look at your marketing pieces, both individually and as a whole, by analyzing their components, including color, logos, graphics, copy, messaging, etc.

How do you conduct a brand audit?

Tak… Continue

Posted on July 15, 2009 at 12:26pm —

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At 11:33am on July 10, 2009, Kristen Horton said…
Hi Leila,
Welcome to Smaller Indiana! As a new member you may want to start by reading the blog post: "I'm a member of Smaller Indiana, now what?" It provides some great tips on getting involved in the community.

Feel free to add a blog post, join some groups (more than 500 are listed on the Smaller Indiana Group Links google doc) & don't forget to add a photo - so your fellow Smoosiers can recognize you at off-line community events.

~Kristen
 
 

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Robby Slaughter

Why Indiana? 27 Replies

Started by Robby Slaughter in Hospitality & Tourism. Last reply by Michael J Dukehart, II 8 minutes ago.

Paul Waltz

Does anyone else hate the term "Social Media Gurus"? 1 Reply

Started by Paul Waltz in Marketing, advertising and branding. Last reply by Dawn Drinkut 15 minutes ago.

Christopher Olson

Anyone here interested in Mystery Shopping? 8 Replies

Started by Christopher Olson in Non Profit: events, news, ideas. Last reply by Christopher Olson 50 minutes ago.

Annie Sever-Dimitri

Boobs-N-Business 67 Replies

Started by Annie Sever-Dimitri in Questions and Answers. Last reply by Marita Topmiller 3 hours ago.

Chris Theisen

How do you Twitter? 10 Replies

Started by Chris Theisen in Questions and Answers. Last reply by Chris Theisen 3 hours ago.

Kristen Horton

Real Women vs. Models: Who do you want to see in a magazine? 43 Replies

Started by Kristen Horton in Questions and Answers. Last reply by Allison K. Lewis 4 hours ago.

Pat Coyle

Can you tell Fox News from Huffington Post? 3 Replies

Started by Pat Coyle in Media: mass and social. Last reply by Allison K. Lewis 5 hours ago.

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A few things to consider before joining Smaller Indiana:
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